Except for the “honeymoon” period after weight loss surgery, I have never lost weight so easily without drugs. The Bright Line Eating style has kept me losing steadily for two weeks now – 9.4 pounds in 13 days. I am not hungry. I am not craving. I am not obsessing about what I can’t eat. I am not cheating or even very tempted to do so.

It seems too simple. Too inexpensive. I had weight loss surgery (and complications) that cost over $70k. I lost 151 pounds but gained all but 40 back. I have spent thousands of dollars more in the last 40 years on diets and programs and books and food and supplements and trainers and gym memberships and so on and so on, ad nauseum.

I paid $17 for the book. I splurged and paid $29 for a two week challenge to get a more detailed meal plan. I may save up and do the 8 week boot camp for $400.

But maybe not. I might not need it.

Less than $500, easy weight loss and serenity with food – that is a pretty good deal.